New Chief Growth Officer first served on digital health startup’s advisory board

TAMPA, Fla. (May 1, 2017) - Peerfit, a digital platform that makes it easy for insurance carriers, brokers and employers to offer boutique fitness classes to their clients and employees, has added Todd Slawter, seasoned health insurance industry executive, to their team as Chief Growth Officer.

Slawter brings more than 20 years of experience in the health insurance industry to his role at Peerfit. Most recently, he was Senior Vice President at BenefitMall, which works with a network of 20,000 brokers and CPAs to deliver employee benefits and payroll services to more than 200,000 small and medium-sized businesses.

Prior to BenefitMall, Slawter’s previous roles include Senior Vice President and Head of Distribution for Aetna and Vice President for Sales at Cigna.

“Todd has the talent and experience that we need for our organization to help us scale as quickly as we are growing,” said Edward J. Buckley, III, Ph.D., CEO of Peerfit. “Starting off on our advisory board, he was a natural fit for us in this role we have created for him.”

As Chief Growth Officer, Slawter will be responsible for creating new partnerships, advising Peerfit on how to scale and manage their internal product, design and marketing departments, and helping to manage the sales team.

“Throughout my career, I’ve continuously looked for innovative solutions to offer our clients within the wellness industry,” said Slawter. “ I am excited to bring my experience and knowledge to Peerfit to help it redefine  wellness programs throughout the industry. ”

About Peerfit
Peerfit is the market leader in connecting employers and carriers with innovative fitness experiences. Through their digital platform, insurance carriers, brokers and employers can redefine their benefits programs by giving employees access to a network of fitness studios and gyms – offering a variety of classes that cater to all levels of fitness – using workplace wellness dollars. For more information, visit

Missy MacFarlane, APR
B2 Communications
(813) 230-7736

Jordan Barrish
PR Specialist, Peerfit
(813) 358-6549

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